#5 Uku Vainik: Randomised controlled trial is the king, but there are new alternatives

In our 5th episode we talk with Uku Vainik, who is a health researcher interested in obesity, eating behaviours, and their health impact. We discuss scientific research in the field of psychology and what are the aspects that should be taken into account, when looking at human behaviour. Are specific personality traits relevant in shaping one’s behaviour and can we profile health messages in a way that they would target a specific group of people? We also discuss, when is the right time to turn to a psychology expert when designing health interventions and what are the best methods to evaluate new technologies besides RCT? Finally, Uku shares two very valuable learning points on how to stay healthy and look at the aspect of probability in your everyday life.